PRESS RELEASE
11 September 2024 – Jerne (www.jerne.com), the leading platform connecting influential travel curators and experience providers, and World’s Greatest Cruises (www.worldsgreatestcruises.com), the first and only cruise travel TV series airing on PBS stations, have partnered to highlight the benefits of working with an expert local travel advisor when booking vacations, as well as provide viewers of World’s Greatest Cruises the opportunity to book the cruises of their dreams with Jerne’s community of verified top travel professionals in the USA and Canada. Jerne Partners with World's Greatest Cruises TV Program on PBS Stations Opportunity for Top Travel Advisors Launches as TV Program Debuts New Season "It’s an honor for Jerne and our community of top travel advisors to be featured as World’s Greatest Cruises’ travel retail partner on PBS stations from coast to coast,” said Tim Morgan, CEO, Jerne. “We know that travel advisors and their agencies across the USA and Canada will benefit from the association with this unique, high production- value travel program on esteemed public television stations.”
World’s Greatest Cruises is the first and only cruise travel TV series on PBS. Season 1 is airing in three- quarters of the top 25 markets, and on stations from coast to coast. ‘Border’ PBS stations in the USA also broadcast into Canada, reaching all 3 of the top Canadian markets. Season 2 (see trailer here: https://youtu.be/dokJn0Umozo?si=2EN0nx8TFMDqrSlX ) includes episodes featuring transformative cruise experiences in the Antarctic, the Arctic, North America, Europe and the Caribbean aboard Seabourn, Viking, Scenic, Emerald, and Cunard ships. Tim Morgan, Chief Executive Officer, Jerne.
“Connecting Jerne’s community of top travel advisors with PBS viewers who love cruise travel and who are inspired to cruise by the stories we tell about life-changing cruise experiences around the world,” Lynn Elmhirst, Executive Producer and host of World’s Greatest Cruises, added, “will ensure cruise travelers have the best booking experience and service – and support local businesses.” As Season 2 of World’s Greatest Cruises premieres on September 11, 2024, viewers who visit the program’s website are invited to connect with top travel advisors across the USA and Canada, as selected from Jerne’s verified members of its recognition program, The 1000. Testifying to their high level of experience, in order for a travel advisor to qualify for The 1000, they must demonstrate a minimum of US$1.5M in individual annual sales. Cumulatively, Jerne’s community of travel advisors has verified annual sales exceeding US$1billion across their individual agency affiliations (https://www.jerne.com/jerne-celebrates-travel-advisors-hitting-one-billion-dollars-in- verified-sales/). “We know cruising is gaining in popularity, with more new-to-cruise travelers than ever,” said Morgan. “This partnership is a win for everyone. Advisors will connect with new cruise customers in support of their travel agencies and consortia, and new cruise travelers will be planning their vacations with the best in the business.”
Page 70 I HOSPITALITY NEWS SEPT
Powered by FlippingBook