in the hospitality industry. In her own words, “Knowbie is about giving every worker the tools and knowledge they need to thrive, both professionally and personally. By upskilling the entire industry, we can elevate the guest experience, boost sales, and create a more prosperous and fulfilling environment for all.”
Crystal’s Knowbie app employs a user-friendly interface that allows servers to navigate through chapters in a seamless and enjoyable manner, ensuring that they can easily access the information they need to enhance their expertise. With Knowbie, servers gain the confidence to make informed recommendations, create memorable dining experiences, and ultimately contribute to the overall success of the establishment. Crystal’s vision and leadership have not gone unnoticed. Recently becoming an Approved Program Supplier with the American Culinary Federation as well as joining the Foundation Board of the prestigious Society for Hospitality and Foodservice
Management (SHFM), Crystal’s influence continues to expand beyond the realm of Knowbie. Through these strategic relationships, she aims to further advocate for positive change in the industry, fostering collaboration and driving excellence. As Crystal’s remarkable journey continues, the impact of Knowbie is growing throughout the hospitality industry. With Crystal at the helm, Knowbie is poised to revolutionize the way we approach employee training, creating a brighter future where knowledge is fun and accessible, profits soar, and the industry thrives. In the words of Crystal Hamilton, “Knowbie is more than a training platform—it’s a catalyst for growth, transformation, and a renewed sense of purpose. Together, let’s raise the bar and redefine what it means to excel in the world of hospitality.” Take your servers from newbie to Knowbie
July/August P 51
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