Join Us at the 2025 NGA Show in Las Vegas! YES! This year we are continuing our partnership-for the ninth consecutive year-with the National Grocers Association/Clarion Events and participating with a full pavilion at the NGA Show. The show will be held February 24-25, 2025, at Caesars Forum Convention Center in Las Vegas (www.thengashow.com). The Latino Cuisine, Caribbean and International Pavilion was sold out in 2024 . Our pavilion at the 2025 NGA Show has 20 exhibitor spaces offered at a discount.
Connect with your Hispanic Consumers! Facts About the Hispanic Market in the United States
The Hispanic, Latino, or LatinX market if you will, is a growing segment of the food & beverage industry with over 60 million consumers, as confirmed by the 2020 U.S. Census. According to the report from Nielsen, “Cultural connectivity transformed how Latinos are connecting while social distancing.” There are over 62.3 million Hispanics living in the USA, representing close to 20% of the U.S. population. Their median age is 28, so they are swiftly approaching their peak earning years. From 2010 to 2019, Hispanics’ buying power increased 69% compared with 41% of non-Hispanics. Over the past six years in the USA, Hispanics accounted for 75% of all U.S. labor force growth.
HOSPITALITY NEWS DEC/JAN | Page 13
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